The Ultimate Guide to Budget-Friendly Campus Upgrades with Digital Signage That Deliver ROI
Higher education facilities are hubs for innovation, so it’s no wonder they seek to employ the best in technology, design and accessibility. That said, reduced government funding, lower international student numbers and rising costs of operations are forcing these institutions to also be creative with solutions. Campuses everywhere are now focusing their efforts on finding ways to enhance student experiences without straining budgets.
Digital signage emerges as a versatile solution to many pain points. It offers dynamic communication, improved navigation, and increased engagement, all while being more cost-effective than its analog and print alternatives. Here, we explore the types of campus upgrades in which digital interactive signage delivers an undeniable ROI.
1. Streamline Campus Navigation with Digital Solutions
Navigating a sprawling campus can be overwhelming for newcomers and visitors. Interactive digital wayfinding displays provide real-time directions, highlight accessible routes, and pinpoint key facilities. These tools reduce confusion, save users time and enhance the overall campus experience without a massive investment in property upgrades.
2. Enhance Communication and Engagement with Multi-Language Directories
Traditional bulletin boards and paper flyers often go unnoticed. Digital signage captures attention with vibrant displays, broadcasting timely announcements, event schedules, and emergency alerts. This immediate dissemination of information fosters a more connected and informed campus community. Plus, with language options built into the software, universities can save on hiring translators and additional resources to meet this growing need.
3. Digital Signage offers Universities a Means to Save Directly
While the initial investment in digital signage may seem significant, the long-term savings are substantial. Digital devices eliminate recurring printing costs and reduce paper waste, not only saving campuses money but also promoting environmental sustainability. Additionally, digital content can be updated instantly, ensuring information remains current without additional expenses.
4. Flexible and Scalable Solutions
Digital signage systems are highly adaptable, allowing educational institutions to start with a few displays and expand as needed. Whether it’s integrating with existing campus apps or customizing content for specific departments, these systems offer flexibility to meet diverse needs. As such, the technology can grow with you instead of needing significant and costly redesigns every few years.
5. Boosting Campus Image and Appeal
Modern digital displays convey a forward-thinking image while showcasing a campus’s commitment to innovation and technology. Contemporary technology, like OLED displays, may enhance the institution’s appeal to prospective students and faculty, setting it apart in a competitive realm.
6. Revenue Growth with Advertisements
In addition to enhancing communication and navigation, digital signage offers campuses a tangible revenue stream through strategic advertising. Paid advertisements on digital signage offer a direct way to improve ROI. These ads can be campus-related (e.g., bookstore sales, campus events) or from third-party advertisers like Molson, Pepsi, Tim Hortons, and more. Even modest ad revenue can help cover signage costs, which is significant for many institutions.
Invest Wisely with youRhere
Investing in digital signage clearly delivers tangible returns in more areas than one. Navigation, communication, sustainability initiatives and more deeply benefit from a modern approach to information sharing. Embracing digital signage positions institutions at the forefront of today’s dynamic learning environments, all while increasing their value and delivering a substantial return on investment.
If your institution is ready to invest in these upgrades, contact an expert at youRhere today. Our team will be happy to deliver a custom, branded solution for your campus.